Analytics Tracking
Get more insights with Google Analytics (GA4) and find out where your traffic is coming from. Pyrus will set up your account if you don’t already have one, and optimize what you do have.
Traffic Sources
Determine exactly where your website traffic is coming from in terms of organic search, paid ads, social media or just direct hits
Conversion & Events
Once we help set up and optimize your account, find out how many form submissions, video views, or document downloads you received.
Engagement
Visitor engagement is a critical factor in determining how you rank. Measure the engagement rates of your visitors when they are on your website.
Available on:
Seed
Grow
Harvest
CRM + Lead Tracking
Track potential customers with your own Customer Relationship Manager (CRM) available on the Pyrus Platform. Create tasks and activities for leads until you close the deal, and then assign a value to the win. Track your wins, and your losses, and everything is available on your phone with our app. Upgrade to get live chat and Facebook Messenger to feed into your CRM.
Contacts in One Place
Keep all of your contacts in one place. Feed them in from your website, or have your sales team add them in manually.
Track Opportunities
Build a custom pipeline with stages that fit your sales process. Move leads along the process and track your wins and losses.
Upgrade for Live Chat
Get chats from your website or Facebook Messenger to populate into your CRM without any extra effort. Available in the Level 1 Fertilizer plan!
Upgrade for Appointment Setting
Build a workflow to get leads to signup for an appointment (in-person or virtual) that ties in with your calendar. Available in the Level 1 Fertilizer plan!
Available on:
Seed
Grow
Harvest
Google Business Profile Optimization
Keeping your Google Business Profile updated is a critical component to local search. Updating the profile with posts, images, Q&As and reviews are some of the factors that you can control to help your visibility among other local competitors.
Optimize Your Settings
We'll compare your profile to other local competitors and ensure your profile is not only complete, but targets the correct categories.
Keep Your Content Current
Updating your profile with posts and Q&A's with strategic keywords can trigger, and highlight your profile in a search.
Upgrade for Review Management
Our system will allow you to send review requests to customers and track and comment to responses. Available on Level 3 Fertilizer!
Available on:
Seed
Grow
Harvest
Google Local Service Ads
Google Local Service Ads (ads with the “Google Guaranteed” symbol) are a great way to generate leads for your business without requiring your customer to go to your website. Prospects call or fill out a form without leaving Google, and you only pay for the lead instead of the clicks. There is a qualification process to get this setup which Pyrus will guide you on. Check to see if LSA is available in your area and for your business type here. (*Cost of the ads are separate)
Only Pay for Leads
You don't have to worry about how many clicks will convert to a lead. Try the pay-per-lead model for your business!
Set Your Own Budget
Tell Google what you want to pay for a lead. Pyrus will help you set a realistic budget for your service and your market.
Available on:
Seed
Grow
Harvest
Basic SEO
The Basic SEO plan will include optimizing your site for up to three (3) keywords, and will optimize the main pages of your website around these main terms over time. This would include the home page, service pages, industry pages and other relevant blog content. We will help you choose the proper keywords based on search volume, relevancy, keyword difficulty, competitors, and the likelihood a commercial page with selling intent has for showing up on page 1 of Google for that keyword. This plan also includes building two (2) citations (or, local directory links) to your site each month, ensuring the address and phone number match your Google Business Profile, building local SEO strength.
Continuous Optimization
There is time allotted to your account to repeatedly to optimize your page content to keep a high SEO score.
Citation Building
For local SEO results, we will continually add citations pointing to your website from hundreds of sources that will direct more SEO power to your site.
Available on:
Grow
Advanced SEO
The Advanced SEO plan will include optimizing your site for up to five (5) keywords, and will optimize the main pages of your website around these main terms over time. This would include the home page, service pages, industry pages and other relevant blog content. We will help you choose the proper keywords based on search volume, relevancy, keyword difficulty, competitors, and the likelihood a commercial page with selling intent has for showing up on page 1 of Google for that keyword. This plan also includes building four (4) citations (or, local directory links) to your site each month, ensuring the address and phone number match your Google Business Profile, building local SEO strength.
Continuous Optimization
Even more time allotted to your account to repeatedly to optimize your page content to keep a high SEO score. Recommended for larger sites.
Citation Building
For even better local SEO results, we will continually add citations pointing to your website from hundreds of sources that will direct more SEO power to your site.
Available on:
Harvest
Google Search Ads
In addition to your Google Local Service Ads (LSA), Pyrus can get you set up with Google Search Ads (1 campaign, 1 ad group) to increase your visibility in a search. This would give you potentially two listings on the page for the same search, increasing your chance of getting new customers.
Multiple Ad Types
With Google Ads, you can set up many types of ads depending on what kind of image and video assets you have. Options include Call Only, Map Ads, YouTube Ads, and Performance Max for optimal placement across all Google properties.
Audience Targeting
We'll help you set up your campaigns to target customers by zip code, income, interests and even things like device type, and time of day you're most likely to get a conversion.
Available on:
Harvest
Appointment Setting
Get our appointment booking calendar app installed on your website, or linked from your social media accounts! Integrate with any Google, Office 365 or iCal calendar, and select from a multitude of availability settings to determine your availability.
Easy Integration & Setup
Easily integrate with Google, Office 365 or iCal. Determine blackout dates or times of the week and optimize your avaialbility.
Multiple Calendars
Connect the calendars of multiple people to the app to let it find the next available time slot between everyone.
Available on:
Nitrogen
Phosphorous
Potassium
Web Chat
Get leads through chat on your website which will come directly to your phone through the Pyrus app. This is not “live” chat, so you don’t have to worry about not responding immediately. Users leave a message through the popup, and you respond to the chat on your phone when you’re available. Think Facebook Messenger.
Available on:
Nitrogen
Phosphorous
Conversational AI Chat
Install our conversational AI chatbot to have real conversations with your web visitors in their language! The bot can be trained with any content on your site, or other sites, documents, studies, videos and more. Prefer a different response? No problem, adjust the bot’s response to various questions. Can be installed on your website, Facebook page and Google Business Profile page.
Available on:
Potassium
Email & SMS Reminders
Don’t get into the weeds with trying to keep up with customers, appointments and other communications while you’re in the field. Let our software do the work for you!
Auto-Reminders
Automatically remind your customers via email and text message about their upcoming appointments.
Missed Appointment Workflows
Was the prospect a no-show? No problem! We have a series of missed appointment workflows to get that prospect back on the calendar without any manual work from you!
Available on:
Phosphorous
Potassium
Review Management
Getting reviews can be a chore, but not with the Pyrus platform! Easily text or email your customers link to leave you reviews on Google, or other platforms, and get your reputation score up!
Easy
Just determine which customers you want to invite to leave you a review, and you're done! The software does the rest!
Automated
Follow a custom schedule for review requests, and decide what happens after they click the review request.
Available on:
Potassium
